Traditional Entertainment Catches On Ft. Adam Wescott
The Huffington Post caught up with Select Co-Founder Adam Wescott to gain insight on how the traditional entertainment industry works with social media influencers. Wescott explains that often times mainstream media doesn't understand the YouTuber's process and, as a result, may miss the opportunity to tap into their massive audience reach. Is the traditional entertainment industry finally starting to catch on to the success of the influencer? Read the full article here to find out.