Gigi Gorgeous Helps Launch YouTube's Awesome Stuff Week

Gigi Gorgeous and other popular YouTube stars are helping promote the launch of YouTube's "Awesome Stuff Week" by creating videos that showcase their new "TrueView for Shopping" ads. These ads allow viewers to click on product listings overlayed on YouTube videos to buy the item in real-time (aka "shoppable videos").  Press Coverage: Google wants you to do your holiday shopping on YouTube this year ... [businessinsider.com] YouTube Promotes Hot Items (and Shoppable Videos) with Awesome Stuff Week ... [tubefilter.com]